Bubblegum Rose Compared: Which Unicorn Hair Dye Wins For You

The Lime Crime Full Coverage Unicorn Hair Dye, Bubblegum Rose and the Lime Crime Full Coverage Unicorn Hair Dye, Juicy both target the same goal, but they take different routes to get there. We compared their formulas, ease of use and value to show where each one wins.
| Factor | Lime Crime Full Coverage Unicorn Hair Dy | Lime Crime Full Coverage Unicorn Hair Dy |
|---|---|---|
| Shade | Bubblegum Rose is a classic medium bubblegum pink. It is the signature pink of the line. | Juicy is a brighter, more electric fuchsia pink. It makes a bolder statement. |
| Best for | Buyers who want the iconic, wearable pink. It suits most skin tones. | Buyers who want maximum brightness. It pops on camera and in person. |
| Fade | Fades softly through lighter pinks. The fade is pretty enough to wear. | Fades faster toward pink, so it needs refreshing sooner. Bold while it lasts. |
| Feel | Same conditioning vegan base in both. Hair feels soft and smells sweet. | Identical formula and scent. The only difference is the pigment. |
| Value | Same price per jar. One jar covers short to medium hair. | Same price and coverage. Pick purely on the shade you love. |
Our Verdict
Bubblegum Rose wins for most buyers because the classic medium pink is wearable, flattering and fades beautifully. Choose Juicy if you want an electric, head-turning pink and do not mind refreshing it more often.
More Top Picks in This Category
Not sold on either of these two? Here are more bestselling options worth considering.

Best for: Best for buyers who want to pair Bubblegum Rose with a coordinating purple.
Lime Crime Full Coverage Unicorn Hair Dye, Pony (Violet Purple)
- Rich violet purple full-coverage dye
- Damage-free semi-permanent cream
- Leaping Bunny and PETA certified
- No peroxide, ammonia or PPD
Pros
- Deep purple with great gray blending
- Fades gracefully through lavender
Cons
- Purple can grab unevenly on porous ends
- Needs gloves and surface protection

Best for: Best for adventurous buyers who want a mermaid green to mix or wear solo.
Lime Crime Full Coverage Unicorn Hair Dye, Dirty Mermaid
- Seafoam green full-coverage shade
- Conditions while it colors
- Sugary citrus vanilla scent
- Vegan and cruelty free
Pros
- Unique green for creative color mixes
- Softens hair instead of drying it
Cons
- Green is hard to remove completely
- Needs very light hair for true tone

Best for: Best for buyers who want a bold blue from the same trusted line.
Lime Crime Full Coverage Unicorn Hair Dye, Anime (Candy Blue)
- Candy blue full-coverage pigment
- Damage-free conditioning formula
- Semi-permanent, fades over weeks
- Sweet scented cream base
Pros
- Vivid blue payoff on blonde hair
- Easy at-home application
Cons
- Blue stains skin and tubs badly
- Fades to teal-green tones
Want the Full Picture?
The fantasy color maintenance routine that actually works
Semi-permanent fashion colors like Lime Crime Unicorn Hair Dye fade with every wash, and bubblegum rose fades faster than most because pink pigment molecules are small and wash out quickly. The maintenance routine has four pillars. First, wash less and wash cold. Lukewarm water opens the cuticle and releases dye, so cold water washing two to three times a week preserves color dramatically longer than daily hot washing. Second, use sulfate-free shampoo, since sulfates are the fastest dye strippers in a normal shower. Third, refresh with a color-depositing conditioner every second or third wash. A pink color-depositing mask adds pigment back as it conditions, which is how fashion color wearers stretch six weeks of vibrancy out of one dye session. Fourth, protect from sun and chlorine. UV breaks down fashion pigments fast, so a hat on sunny days is not vanity, it is color preservation. These steps compound. Cold washing alone might buy an extra week, but all four together can double the life of a bubblegum rose. Expect the color to evolve as it fades, bubblegum rose typically softens into a pastel pink, then a blush blonde, which many wearers enjoy as a gradient rather than fighting it.
Color-depositing conditioners as a maintenance category
Color-depositing conditioners confuse buyers because they sit between dye and conditioner, and understanding the chemistry clears it up. Unlike permanent dye, they contain direct dyes, pigment molecules that stain the outside of the hair shaft without developer or chemical reaction. That makes them gentler than any dye, but also means the color is temporary and washes out over several shampoos. For bubblegum rose maintenance, a pink depositing conditioner used every few washes tops up the exact pigment that is fading, keeping the color vivid without a full re-dye. Some shades double as toners. A pastel pink conditioner on faded rose refreshes the tone, while a purple conditioner on blonde sections neutralizes brassiness at the same time. Overuse has a real downside. Weekly depositing treatments on porous hair can over-deposit, pushing bubblegum rose toward magenta or staining the hair unevenly where porosity varies. Start every two to three washes and adjust. They are also not a substitute for the initial dye on unbleached hair. Direct dyes need a light base to show, so depositing conditioner on dark hair does almost nothing. For the full dye story from bleaching to aftercare, the Arctic Fox hair dye guide walks through bold color without damage, and the Adore versus Arctic Fox comparison shows how the two big semi-permanent brands differ.