Rimmel vs Too Faced Mascara: Drugstore or Luxury Lashes

Rimmel and Too Faced sit at opposite ends of the mascara price spectrum. Our comparison tests whether luxury performance justifies the higher cost.
We reviewed bestselling mascaras from both brands across volume, length, and wear. This guide helps you decide where your mascara money goes.
Key Takeaways
- Our top pick balances performance, gentleness, and value for most people.
- Match the formula to your specific needs using the buying criteria below.
- Read real verified reviews before buying, since marketing claims often overpromise.
Quick Answer: Top 3 Picks
- Rimmel Lash Accelerator Endless Volume Mascara, Extreme Black Lengthening and volumizing.
- Rimmel Wonder'Bond Bonding Serum Mascara, Black Brown Bonding peptide serum formula.
- Rimmel Scandaleyes Wow Wings Mascara, Extreme Black Winged-out volume effect.
Full reviews and comparisons below.
On This Page
Our Top Picks

Best for: Affordable daily lashes with length and volume.
#1 Best OverallRimmel Lash Accelerator Endless Volume Mascara, Extreme Black
- Lengthening and volumizing
- Extreme Black intense pigment
- Growth-effect complex
- Clump-free brush
Pros
- Great length and volume
- Very affordable
- Reliable daily mascara
Cons
- Not as dramatic as prestige
- Basic packaging
- Needs two coats for drama

Best for: Lash conditioning with natural-looking definition.
Runner-UpRimmel Wonder'Bond Bonding Serum Mascara, Black Brown
- Bonding peptide serum formula
- Strengthens lashes
- Black Brown softer shade
- Conditions while wearing
Pros
- Lash care plus color
- Softer brown-black
- Modern formula
Cons
- Newer, fewer reviews
- Subtle effect
- Premium over classic Rimmel

Best for: Bold, winged-out dramatic lashes on a budget.
Best ValueRimmel Scandaleyes Wow Wings Mascara, Extreme Black
- Winged-out volume effect
- Two-sided Winged brush
- Extreme Black pigment
- Bold dramatic lashes
Pros
- Dramatic winged look
- Fun innovative brush
- Great price
Cons
- Brush has learning curve
- Bold for daytime
- Can clump

Best for: Maximum volume with the famous primer-mascara combo.
Too Faced Better Than Sex Mascara and Primer Travel Duo
- Iconic volumizing mascara
- Foreplay primer included
- Travel-friendly sizes
- Hourglass brush
Pros
- Primer boosts volume further
- Great gift set
- Try both for less
Cons
- Travel sizes run out
- Premium price
- Primer adds a step

Best for: A complete Too Faced eye look in travel sizes.
Too Faced Better Than Sex Mascara and Eyeliner Travel Duo
- Better Than Sex mascara
- Matching eyeliner included
- Complete eye look kit
- Travel sizes
Pros
- Mascara plus liner in one
- Coordinated eye look
- Good value versus singles
Cons
- Small sizes
- Liner may not suit all
- Premium pricing
Rimmel's Drugstore Strengths
Rimmel mascaras cost under twelve dollars and perform reliably. Lash Accelerator and Scandaleyes cover volume and drama. The formulas suit everyday wear well. You can replace them frequently without guilt. Drugstore mascaras have closed the quality gap significantly.
Too Faced Luxury Appeal
Better Than Sex is one of the most famous mascaras ever made. The hourglass brush builds intense volume. Prestige packaging and branding add to the experience. Gift sets offer good value for trying the line. Luxury mascaras deliver both performance and pleasure.
Brush Designs Compared
Rimmel uses varied brush shapes for different effects. Too Faced's hourglass brush is iconic for volume building. Brush shape affects application more than formula for many users. Try different shapes to learn your preference. The right brush makes application effortless.
Wear Time and Smudging
Both brands offer formulas that last all day on most wearers. Waterproof versions exist for demanding days. Oily lids may need primer with either brand. Set realistic expectations for any mascara. Proper removal matters as much as wear.
Value Verdict
Rimmel wins on pure price-to-performance ratio. Too Faced wins on luxury experience and giftability. Performance differences are smaller than price differences suggest. Buy Rimmel for daily use and Too Faced for treats. Smart buyers mix both tiers.
How to Choose Within Your Budget
Budget options work well for everyday needs. Mid-range products often deliver better ingredients and performance. Premium options suit those wanting the best formulas. Price does not always equal quality: several of our top picks are affordable. Set your budget first, then choose the best performer within it.
Final Thoughts
Choosing the right rimmel vs too faced mascaras product comes down to matching formulas to your specific needs and routine, not chasing viral trends. Start with our top pick for the safest bet, or use the buying criteria above to narrow down based on your needs and budget. Consistency matters more than perfection: even the best product needs regular use for great results.
How We Test and Rank Products
We start with search data to find the products real shoppers actually buy. Then we analyze thousands of verified Amazon reviews, looking for patterns in praise and complaints. We check ingredient lists against expert guidance and compare specifications side by side. Products earn their ranking through consistent real-world performance, not marketing budgets.
Frequently Asked Questions
Too Faced Better Than Sex is famous for dramatic volume. Rimmel Scandaleyes also builds strong volume. Both satisfy volume lovers at different prices.
They offer refined formulas and nicer packaging. Drugstore mascaras now match much of the performance. Worth is personal: experience versus economy.
Both last all day with proper application. Waterproof versions extend wear in humidity. Individual lash chemistry affects longevity.
Yes, layering works well. Use one for length and another for volume. Let the first coat get tacky before layering.