Best Big Bad Lash Revlon Dupes: Volumizing Mascaras Compared

Revlon Big Bad Lash built its reputation on unapologetic volume: thick, dark, look-at-me lashes from a drugstore tube. When your shade or exact formula is hard to find, the good news is that Revlon's own mascara family offers the same DNA in different wands. Same brand, same price tier, same bold philosophy.
We picked three Revlon mascaras that channel the Big Bad Lash spirit. The So Fierce Eyes Wide Open 103 delivers wide-awake volume in black brown. The Ultimate All-In-One covers volume, length, and definition in a single tube. The Volumazing 901 gives maximum volume at the lowest price. All three come from Google-indexed Amazon listings with verified buyer reviews.
This guide breaks down which formula suits your lash type, how to layer without clumps, and how to make volume last. The comparison page scores the three head to head, and the background guide is a full mascara masterclass.
Key Takeaways
- Our top pick balances performance, gentleness, and value for most people.
- Match the formula to your specific needs using the buying criteria below.
- Read real verified reviews before buying, since marketing claims often overpromise.
Quick Answer: Top 3 Picks
- Revlon So Fierce Eyes Wide Open Mascara, 103 Black Brown So Fierce formula for bold lash volume.
- Revlon Ultimate All-In-One Mascara, Black All-in-one formula: volume, length, definition, lift.
- Revlon Volumazing Mascara, 901 Blackest Black Volumazing formula for thick, full lashes.
Full reviews and comparisons below.
On This Page
Our Top Picks

Best for: Wide-awake volume from the So Fierce line
#1 Best OverallRevlon So Fierce Eyes Wide Open Mascara, 103 Black Brown
- So Fierce formula for bold lash volume
- Black Brown 103 shade for a softer dramatic look
- Lash-tinting pigments deepen color
- Ophthalmologist tested formula
Pros
- Same family as Big Bad Lash
- Builds volume fast
- Black brown suits daytime wear
Cons
- Can clump if over-layered
- Needs remover for full cleanse
- Wand is large for small eyes

Best for: One mascara for length, volume, and definition
Runner-UpRevlon Ultimate All-In-One Mascara, Black
- All-in-one formula: volume, length, definition, lift
- Revlon Power Mini Brush reaches every lash
- Blackest black pigments
- Smudge-proof wear
Pros
- Does everything in one tube
- Small brush grabs tiny lashes
- Great everyday price
Cons
- Less dramatic than Big Bad Lash
- Can flake late in the day
- Single shade option

Best for: Maximum volume on a budget
Best ValueRevlon Volumazing Mascara, 901 Blackest Black
- Volumazing formula for thick, full lashes
- 901 Blackest Black for intense definition
- Creamy formula coats evenly
- Ophthalmologist tested
Pros
- Big volume at a low price
- Deep black color payoff
- Easy to find refills
Cons
- Not waterproof
- Can transfer on oily lids
- Dries out faster than premium tubes
What makes a mascara volumizing
Volume comes from the formula-wand partnership. Volumizing formulas contain waxes and film-formers that build thickness around each lash, plus pigments dense enough to read black in one coat. The wand matters equally: large, densely bristled brushes like the So Fierce deposit more product per stroke, while smaller precision brushes like the Ultimate All-In-One separate as they coat. Big Bad Lash fans want the dense-brush end of the spectrum. All three picks use volumizing formulas; they differ in how dramatically the wand builds. If your lashes are naturally sparse, prioritize wand density over formula claims.
Matching mascara to your lash type
Short straight lashes need curl first; no mascara holds a curl it did not help create, so curl lashes and consider the lengthening-leaning Ultimate All-In-One. Sparse lashes need the thickest-depositing option, which is the So Fierce or Volumazing with their full brushes. Long but fine lashes do best with the Ultimate All-In-One's separating brush to avoid the spidery look. Oily lids should lean toward the So Fierce's longwear-leaning formula and always set with a touch of powder on the lid. Your lash type decides more than any review does.
Layering without clumps
Clumps come from too much product per stroke and from re-dipping. One dip coats both eyes if you work efficiently; the second dip is where clumps are born. Apply the first coat root to tip with a wiggling motion that deposits product at the base where volume shows most. Let it set 30 seconds, then add a second coat only to the tips for length. If clumps appear, a clean lash comb dragged through immediately fixes them; dried clumps need removal and restart. The Volumazing's creamy formula is the most forgiving of heavy-handed application.
Waterproof vs washable
None of these three is a dedicated waterproof formula, which is actually good news for daily wear: washable mascaras remove easily and are gentler on lashes. Waterproof matters for weddings, workouts, and tearful movies, but daily waterproof use dries lashes over time. If you need waterproof specifically, L'Oreal Telescopic Waterproof from our waterproof mascara guide is the drugstore answer. For everyday bold lashes, washable formulas like these three give easier removal and healthier lashes long-term.
Making volume last all day
Primer is the secret weapon: a lash primer adds grip and thickness that mascara alone cannot. Curl before mascara, never after, since curling set mascara cracks it and pulls lashes. Dust translucent powder on the lids if you are oily to prevent transfer. Avoid pumping the wand, which pushes air in and dries the formula faster. Replace mascara every three months; old mascara clumps, flakes, and harbors bacteria. With fresh product and primer, Big Bad Lash style volume genuinely lasts from morning to night.
How to Choose Within Your Budget
Budget options work well for everyday needs. Mid-range products often deliver better ingredients and performance. Premium options suit those wanting the best formulas. Price does not always equal quality: several of our top picks are affordable. Set your budget first, then choose the best performer within it.
Final Thoughts
Choosing the right big bad lash revlon product comes down to matching formulas to your specific needs and routine, not chasing viral trends. Start with our top pick for the safest bet, or use the buying criteria above to narrow down based on your needs and budget. Consistency matters more than perfection: even the best product needs regular use for great results.
How We Test and Rank Products
We start with search data to find the products real shoppers actually buy. Then we analyze thousands of verified Amazon reviews, looking for patterns in praise and complaints. We check ingredient lists against expert guidance and compare specifications side by side. Products earn their ranking through consistent real-world performance, not marketing budgets.
Frequently Asked Questions
Availability varies by shade and region, which is why alternatives matter. The three Revlon mascaras in this guide share the same volumizing DNA and remain widely available on Amazon.
The So Fierce Eyes Wide Open and Volumazing formulas build the most dramatic volume thanks to their dense brushes. The Ultimate All-In-One balances volume with length and separation.
Set oily lids with translucent powder, avoid applying mascara to lower lashes if you smudge there, and consider tubing or waterproof formulas for humid days. Fresh mascara smudges less than old.
Yes, and it is a pro technique. Use a lengthening formula first, let it set, then add a volumizing coat. Do not layer more than two, and work before the first coat fully dries.
Flaking usually means the formula is old or applied too thickly. Replace tubes every three months, apply thinner coats, and avoid waterproof formulas if your lashes are dry.