Davines Hair Guide: The OI Line Explained for All Hair Types

An educational guide from the Beauty AMZ research team. No hard sell, just what you need to know.
What Is Davines OI Hair Products?
Davines OI Hair Products is a hair care solution for frizz and dullness. It uses roucou oil to add shine and control frizz. People with all hair types reach for it most. Davines makes some of the best-known options. It fits easily into most routines.
How Davines OI Hair Products Works
It works by targeting frizz and dullness at the source. The roucou oil delivers active care where hair needs it. Regular use keeps results steady. Use the shampoo and conditioner with every wash. Consistency matters more than quantity.
Benefits of Davines OI Hair Products
Users pick Davines OI Hair Products to add shine and control frizz. It addresses frizz and dullness without harsh steps. It fits all hair types. Most options cost at typical prices so there is a pick for every budget.
How to Choose the Right Davines OI
Start with your hair type. Products for all hair types perform best. Check the ingredient list for roucou oil. Read reviews from buyers with similar hair. Set a budget within a budget that fits your needs.
Tips for Getting the Most from Davines OI Hair Products
Be consistent above all. Use the shampoo and conditioner with every wash. Store products in a cool, dry place. Track your results with photos. Give any new product a few weeks before you judge it.
Recommended Products
After comparing formulas, prices, and real buyer feedback, we narrowed it to these five Davines OI hair products picks. Each one earned its spot for a different reason. Match one to your hair type and budget below.

Best for: Best for anyone with all hair types who wants to add shine and control frizz.
Davines OI Shampoo, 9.47 oz
- 9.47 oz bottle
- milky roucou oil shampoo for shine
- Made to add shine and control frizz
- From Davines
Pros
- Targets frizz and dullness
- Suits all hair types
- Strong Amazon buyer ratings
Cons
- Results vary by hair type
- Check the size before ordering

Best for: Best for anyone with all hair types who wants to add shine and control frizz.
Davines OI Shampoo and Conditioner Set
- shampoo plus conditioner
- complete OI routine in one buy
- Made to add shine and control frizz
- From Davines
Pros
- Targets frizz and dullness
- Suits all hair types
- Strong Amazon buyer ratings
Cons
- Results vary by hair type
- Check the size before ordering

Best for: Best for anyone with all hair types who wants to add shine and control frizz.
Davines OI Shampoo Refill, 16.91 oz
- 16.91 oz refill pouch
- eco refill for the OI shampoo
- Made to add shine and control frizz
- From Davines
Pros
- Targets frizz and dullness
- Suits all hair types
- Strong Amazon buyer ratings
Cons
- Results vary by hair type
- Check the size before ordering

Best for: Best for anyone with all hair types who wants to add shine and control frizz.
Davines OI Travel Set, 3.04 oz
- 3.04 oz travel sizes
- OI minis for trips and gym bags
- Made to add shine and control frizz
- From Davines
Pros
- Targets frizz and dullness
- Suits all hair types
- Strong Amazon buyer ratings
Cons
- Results vary by hair type
- Check the size before ordering

Best for: Best for anyone with all hair types who wants to add shine and control frizz.
Davines OI Oil Absolute Beautifying Potion, 4.56 oz
- 4.56 oz bottle
- multi-use oil for shine and frizz control
- Made to add shine and control frizz
- From Davines
Pros
- Targets frizz and dullness
- Suits all hair types
- Strong Amazon buyer ratings
Cons
- Results vary by hair type
- Check the size before ordering
Ready to Choose?
See our top product picks for davines hair, or jump straight to the head-to-head comparison of the two most popular options.
Building a Shampoo Rotation
No single shampoo does everything, which is why a rotation beats brand loyalty. The practical setup is two to three shampoos, a gentle daily or regular wash like the Davines OI, a clarifying shampoo for monthly resets, and optionally a targeted formula for specific needs. A sample week might run gentle washes on most days with one clarifying wash every third week, adjusted for how much product you use. Heavy stylers and dry shampoo push the clarifying need up, while minimal routines can stretch it out. The rotation prevents both buildup from using one rich shampoo endlessly and dryness from over-clarifying. Write the rotation down for the first month until it becomes habit.
The Concentration Question: Cost Per Wash
Salon shampoos claim to last longer, and concentration is why the claim often holds. A concentrated formula needs a smaller amount per wash, so a 9.47 oz Davines OI bottle can outlast a 13 oz drugstore bottle used generously. The fair comparison is cost per wash, divide the bottle price by the estimated number of washes, not by ounces. Diluting concentrated shampoo slightly in the palm also improves distribution on long hair. The refill format exists precisely for this math, since refills cut the per-ounce cost significantly for committed users. Judge value by months per bottle at your actual usage, which is the only number that affects your wallet.
When the Shampoo Stops Working
A shampoo that worked for months and suddenly disappoints has a diagnosable cause. Product buildup is the most common, where layers of conditioner and styler shield the hair from cleansing, and one clarifying wash usually restores performance. Hard water mineral film is the second suspect, especially if dullness crept in gradually. Expired product is the third, since opened shampoo degrades over twelve to eighteen months. Hormonal changes and seasonal shifts round out the list. Work through these in order before abandoning a trusted shampoo, since most cases resolve at step one or two. The Davines OI routine guide details the full line, and the OI oil guide covers the finishing step.