Beauty 24/7 Glide On Guide: Shades, Finishes, and Application Tips
An educational guide from the Beauty AMZ research team. No hard sell, just what you need to know.
Matching Shades to Eye Color
Black flatters every eye color with maximum definition. Brown softens blue eyes beautifully. Bronze and copper make blue eyes pop harder. Purple shades intensify green eyes. Green liners make brown eyes glow. Navy deepens the look of brown eyes too. Use these pairings as a starting guide, then experiment freely.
Mastering the Smoky Eye
Draw a thick line along the upper lashes. Smudge it upward with a brush before it sets. Add a second layer for more depth. Blend the edges so no harsh lines remain. The creamy window lasts about a minute, so work fast. Set with dark eyeshadow to lock the smoke in place.
Tightlining for Fuller Lashes
Tightlining means filling the upper waterline with liner. It makes lashes look thicker without visible liner. Use short, gentle strokes along the lash base. The waterproof formula stays put here well. This trick suits people who dislike obvious eyeliner. It opens the eyes while looking natural.
Storing and Sharpening Your Pencils
Store pencils tip down so pigment stays at the point. Cap them tightly to prevent drying. Sharpen with a clean cosmetic sharpener only. Wipe the sharpener with alcohol between uses. Replace pencils yearly for hygiene. Good care keeps the creamy glide consistent to the last sharpening.
Recommended Products
These five 24/7 Glide-On shades cover every mood, from classic black to bold green. Start with Perversion, then add a shimmer or color shade.
Best for: bold black definition
URBAN DECAY 24/7 Glide-On Waterproof Eyeliner Pencil, Perversion (Black Matte)
- Intense matte black, creamy no-tug glide
- Waterproof and smudge-proof up to 16 hours
- Vitamin E, jojoba oil, cottonseed oil
Pros
- The iconic black that suits everyone
- Stays put all day
- Creamy for blending before it sets
Cons
- Needs sharpening
- Sets fast, blend quickly
Best for: soft daytime warmth
URBAN DECAY 24/7 Glide-On Waterproof Eyeliner Pencil, Bourbon (Dark Brown Shimmer)
- Dark brown with microfine gold glitter
- Same 16-hour waterproof formula
- Hydrating vitamin E and jojoba oil
Pros
- Softer than black for daytime
- Flattering shimmer
- Great for brown eyes
Cons
- Glitter may migrate slightly
- Less dramatic than Perversion
Best for: green and hazel eyes
URBAN DECAY 24/7 Glide-On Waterproof Eyeliner Pencil, Corrupt (Dark Red Brown Shimmer)
- Dark metallic reddish brown with silver micro-sparkle
- Shimmer finish, 16-hour wear
- Creamy skip-free application
Pros
- Makes green eyes glow
- Unique reddish brown tone
- Long waterproof wear
Cons
- Niche shade, not for everyone
- Shimmer finish
Best for: soft taupe definition
URBAN DECAY 24/7 Glide-On Waterproof Eyeliner Pencil, Mushroom (Brown Shimmer)
- Metallic taupe-pewter with shimmer finish
- 16-hour waterproof wear
- No-tug creamy formula
Pros
- Great neutral for fair skin
- Soft smoky effect
- Long lasting
Cons
- Can look ashy on deep skin
- Shimmer not for matte lovers
Best for: bold color play
URBAN DECAY 24/7 Glide-On Waterproof Eyeliner Pencil, Electric Empire (Metallic Green)
- Metallic green high-impact color
- Same waterproof 16-hour formula
- Vitamin E and jojoba oil
Pros
- Fun statement shade
- Often discounted
- Great color payoff
Cons
- Bold for daily wear
- Green suits fewer eye colors
Ready to Choose?
See our top product picks for 24/7 glide on, or jump straight to the head-to-head comparison of the two most popular options.
The cost-per-use math: gel pot vs pencil vs liquid
Sticker price lies about eyeliner value. A twenty-five dollar gel pot used daily lasts six to eight months, which is roughly ten cents a day. An eight-dollar pencil like the 24/7 Glide-On lasts four to six weeks of daily lining before it is a stub, which is closer to twenty-five cents a day, plus the product lost to sharpening shavings. Retractable pencils skip the sharpener waste but go blunt faster, so the line thickens and you use more per application. The cheapest per day is usually the pot, the most expensive is the frequently replaced pencil, and liquids sit in the middle. Buy the format you will actually finish: a dried-out gel pot at month nine was not cheaper than anything.
Why 24/7 liner is famously hard to remove, and how to do it safely
Urban Decay's 24/7 formula stays put because of film-forming polymers that grip the skin, which is exactly why makeup wipes just smear it around. The method that works without lash loss: soak a cotton pad in dual-phase or oil-based remover, press it gently over the closed eye for a full sixty seconds, then wipe downward once, no scrubbing. Repeat rather than pressing harder. Waterproof removers sting some eyes, so if yours water or redden, switch to a fragrance-free cleansing oil, which dissolves the same polymers more gently. Never use the same aggressive rubbing on the waterline that you use on the lid; the tissue there is thinner and irritation shows up as redness the next morning. Our makeup removal guide walks through damage-free removal for the whole eye area.
Waterproof liner for swimmers and athletes
Pool chlorine, sweat, and goggle pressure attack liner from three directions. True waterproof pencils survive the pool better than waterproof-labeled liquids, which tend to crack under goggle straps. Apply before sunscreen, since sunscreen migrating upward dissolves even waterproof formulas by noon. For swim sessions, tightlining beats a wing: product worked between the lashes has less surface area for water to attack. Post-swim, expect to touch up the outer corners even with the best formula; carry the pencil, not a liquid, for the repair. If your eyes get red from chlorine plus liner combined, the sensitive eyes liner guide covers formulas built for reactive eyes.